Commercial

Prestige Group become Stadium Naming Rights sponsor

Hartlepool United are pleased to announce The Prestige Group as the Club’s new Stadium Naming Rights sponsor for the 2024/25 season.

The Prestige Group have already worked closely with the Club over a number of years in various capacities including front of shirt sponsorships. Now as part of a new extended agreement the stadium will officially be referred to as The Prestige Group Stadium.

The Club’s Commercial and Operations Director, Rose Stoker, commented:

“We’re really pleased to announce this new deal and we thank everyone at The Prestige Group who we’ve worked with over recent years and on this new agreement.”

“Overall, we’ve had an excellent off season both in terms of renewing last season’s sponsors and partners but also attracting new companies to the Club. That growth all helps support the Club operations and ultimately the team.”

“With the old stadium naming rights deal coming to an end last season we’ve been through a significant tender process and search ahead of the new season starting. The prior naming rights deal was a significant one that was secured when the Club were in the EFL.”

“No other companies were agreeable to matching that kind of investment in National League except Prestige Group and as such we are really grateful for their continued and enhanced support.”

The Prestige Group as an umbrella organisation covers an array of activities including both commercial and residential construction, health care and various investment arms. Within that Prestige Care Group will be leading on the Pools sponsorship and currently operates a portfolio of purpose built care centres across the North East, including Merlin Manor Care Centre in Hartlepool that was opened in 2022. Prestige Care Group has plans in place to construct and open further care centres including a new luxury purpose built site in Bedale North Yorkshire in 2025.

Prestige Care Group Operations Director, Darren Wilson, commented:

“It’s excellent to be further strengthening our link with the Club and we’re all looking forward to an exciting season ahead. We’ve really enjoyed the last few years and our community engagement especially has grown with Club players and staff frequently visiting our care homes to meet and engage with our residents.  We’re delighted to be able to support Pools with the investment and with a big season ahead. We wish everyone the best of luck on and off the pitch.”

You can find out more about Prestige Care Group here.

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