Pools lost out 2-1 to AFC Fylde at The Super 6 Stadium, making it six successive league defeats for Matthew Bates's s
The Coasters scored a goal in each half to take the points, with a Liam Noble goal from the penalty spot on 85 minutes coming too late to make a difference.
The visitors started strongest and had a couple of early chances, with Danny Rowe dragging an effort wide after Gime Toure had tested Scott Loach from a tight angle.
Things evened out after the first ten minutes though as Pools began to ask questions at the other end – Mark Kitching was first to try his luck with an enthusiastic volley that went high and wide.
Good work from Luke James on the edge of the box saw Conor Newton pounce on the ball and push into the box to fire at goal but his shot found the arms of Jay Lynch.
At the other end Nick Haughton fired in a shot from distance that dipped over the bar before Carl Magnay found himself in the right place to clear an effort off the line.
Josh Hawkes, making his first start of the season this evening, showed his confidence with a powerful strike from 25 yards but his shot went high.
As the action continued to switch ends, Scott Loach pulled off a great save out to his left, going full stretch to palm away a header from Toure.
Ryan Donaldson had a great chance to put Pools ahead mid-way through the half when a cross from the left bounced in front of him with the goal in his sights but he missed the shot and the visitors cleared.
Hawkes showed his skill to break forward and again went for goal from distance but his shot this time was held by Lynch.
But with the half looking set to end goalless, AFC Fylde pressed late into the 45 and grabbed the opening goal; with Loach having saved at the first attempt, another cross was sent into the box from the left and Danny Rowe was on hand to head home at the far post.
While AFC Fylde had started and finished the half on top, Pools had been a match for them for much of the forty-five and needed more positivity after the break.
Loach was the first of the keeper’s called into action in the second half though as a slip in midfielder allowed Rowe to break through on goal, with only Loach to beat. But the Pools stopper came out to close down and blocked Rowe’s shot on goal to keep it at 1-0.
On the hour mark, Conor Newton got on the end of a decent move forward to send a header at goal but the midfielder saw his effort tipped onto the bar by Jay Lynch in the Fylde goal.
Sub Liam Noble squared the ball inside the box for Ryan Noble at the far post, he hit his effort cleanly but was again denied by Lynch with another good save.
Scott Loach did the same for Pools at the other end just minutes later, pulling off a great save to deny Rowe with an effort from close range.
But Fylde got the next goal at their next attempt, as sub Arthur Gnahoua watched his shot roll into the far corner of the net to make it 2-0 on 74 minutes.
Pools got a lifeline on 85 minutes when a handball inside the area was spotted by the officials and he awarded the spot kick. Liam Noble stepped up to take it and sent it past Lynch to make it 2-1 and give his side a chance going into the final five minutes.
With Bates's side throwing everything forward as the minutes ticked away, the visitors broke allowing Rowe to once again go through with Loach in his sights but again the Pools keeper prevents the goal.
Pools put pressure on the visitors for much of the final period but there was no equaliser and the game finished in defeat, the sixth successive loss in the league.
Booked: Magnay (78), Noble (90)
Full Time: Pools 1 AFC Fylde 2
Attendance: 1721 (41 AFC Fylde)
Pools: Loach, Richardson, Magnay, Anderson, Kitching, Featherstone, McLaughlin (Noble 62), Donaldson, Hawkes (Muir 79), Newton (O’Neill 67), James.
Subs Not Used: Kioso, Butler.
AFC Fylde: Lynch, Francis-Angol, Byrne, Tunnicliffe, Bond, Croasdale (Brewitt 89), Rowe, Philliskirk, Burke, Toure (Gnahoua 66), Haughton (Hemmings 74).
Subs Not Used: Tasdemir, Williams.