Pools Chief Executive Russ Green has welcomed Seneca Homes and Camerons Brewery as sponsors of the Club’s brand new home shirt for 2015/16.
Seneca Homes have become the main sponsors of the new kit – unveiled for the first time on Friday – and their name will be emblazoned across the front of the royal blue shirt.
Meanwhile, Camerons have struck a deal to sponsor the rear of the shirt, meaning the famous Red Lion will return to the Pools shirts for the first time since the Play-Off Final in 2005.
Green explained that linking-up with companies based in the town and surrounding areas will form a key part of the Club’s strategy moving forward.
“We’re going in to a new era and it’s fantastic news that we have a local company based in Hartlepool as our shirt sponsor,” he told us.
“We hope that it’s the beginning of a long-term relationship and a partnership that can prove beneficial for both parties.
“We’ve been working on this behind the scenes; we want to bring local people and local companies back to the Club because we know they will have an affinity with the football team.
“Seneca are a new, innovative, up and coming company with great vision and we’re proud to be associated with them going in to the new season.
“It’s also great to see the Red Lion of Camerons back on the First Team shirt at Hartlepool United.
“I’m thrilled that our association with Camerons is being further enhanced following their stand sponsorship and beer provision agreement last season.
“I think that the name of Camerons has always been synonymous with Pools over the years and they’re a company who are proud of their Hartlepool heritage and association with the Club.
“It’s another coup for us to have two Hartlepool companies as our main sponsor of the new home shirt for 2015/16.”